ARTICLES
Marketing articles and pricing guides
What digital marketing costs in Finland, how the channels work and how we measure results. Written by the people who do the work, reviewed by the editors.

Marketing trends 2026: what actually changes
Sanni LindroosCCO, Partner · 24 Aug 2026 · 8 min

Facebook advertising cost: CPMs and budgets in 2026
Severi SaariCEO & Co-Founder · 18 Aug 2026 · 9 min

A landing page that converts
Sanni LindroosCCO, Partner · 15 Aug 2026 · 8 min

Customer journey: stages, examples and mapping
Sanni LindroosCCO, Partner · 13 Aug 2026 · 9 min

Programmatic advertising in plain language
Patrik DahlmanCOO & Co-Founder · 11 Aug 2026 · 9 min

Conversion rate optimisation: where to start with CRO
Sanni LindroosCCO, Partner · 9 Aug 2026 · 9 min

Marketing automation tools compared
Patrik DahlmanCOO & Co-Founder · 8 Aug 2026 · 9 min

Digital marketing pricing in Finland 2026
Severi SaariCEO & Co-Founder · 6 Aug 2026 · 8 min

YouTube advertising for companies
Sanni LindroosCCO, Partner · 1 Aug 2026 · 8 min

Snapchat marketing in Finland
Sanni LindroosCCO, Partner · 28 Jul 2026 · 7 min

Advertising is no longer just one image and a logo.
Sanni LindroosCCO, Partner · 4 Dec 2025 · 2 min

Video production that brings sales, not just spectacle
Sanni LindroosCCO, Partner · 4 Dec 2025 · 2 min

Outsourcing marketing: when does it become the best decision for a company?
Sanni LindroosCCO, Partner · 3 Dec 2025 · 2 min

social Media marketing for businesses: this is how to build a social media sales machine
Sanni LindroosCCO, Partner · 1 Dec 2025 · 2 min

How much does digital marketing cost?: The price of a marketing agency and example budgets
Sanni LindroosCCO, Partner · 18 Nov 2025 · 2 min

Digital marketing in Helsinki: what does it cost and what does it include?
Sanni LindroosCCO, Partner · 17 Nov 2025 · 2 min

Short videos hit or miss
Sanni LindroosCCO, Partner · 24 Mar 2025 · 2 min

Which channels should one be active on?
Sanni LindroosCCO, Partner · 24 Mar 2025 · 2 min

Where did that brand go?
Sanni LindroosCCO, Partner · 21 Feb 2025 · 2 min
Three ways in, depending on where you are
The articles are not a course to work through in order. Pick the one that matches the decision in front of you.
You are comparing agencies
Start with what marketing costs and what is worth demanding from a contract.
Digital marketing pricing →You are doing it yourself
Read about measurement and publishing rhythm before adding budget.
Glossary →How we choose what to write about
Subjects come from what clients actually ask in meetings, not from a keyword tool. Three things have to be true.
The question keeps coming up
If the same thing surfaces in three meetings, it becomes an article.
There is no good answer yet
We write about the Finnish market rather than translating something written for another one.
We can show it in practice
We only write about work we actually do for clients.
Who writes them
Every article has a named author, a visible date and its sources. Pricing and statistics are re-checked twice a year. Meet the team →
Frequently asked about the articles
Who writes these?+
VSCY’s own team. Every article carries a named author and a link to their profile.
How often are they updated?+
Every article is reviewed at least once a year, and whenever a channel or a practice changes. The update date is shown at the top.
Can we quote them?+
Yes, as long as you name the source and link to the original.
Why is there no author on some figures?+
Where a figure comes from a platform or a public study, the source is named in the text rather than attributed to us.
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