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CASE · METSOLA

CONTENT PRODUCTION

Metsola

Severi Saari

Severi Saari CEO & Co-Founder, VSCY

2 min read

Metsola

IN BRIEF

Metsola is a Finnish children's clothing brand founded in 2007, known for its bold patterns, playful details, and high-quality materials. We produce videos for Metsola that bring these values and visual identity to life. At the heart of the videos is the genuine joy of children, the movement of the clothes in practice, and the power of colours.

Each video is filmed with care, but in a relaxed manner, so that the end result is approachable and in line with the brand.

Video Production for All Social Media Channels

We produce videos for Metsola that work on IG, TikTok, YouTube, and Facebook.

  • The storytelling is narrative, the tempo varies according to the channel
  • The videos showcase products in use, children in motion, and during play

Colourful, Child-Centred Visual Style

The shoots utilise real-life moments and joy: we don't stage, but create situations where the clothes come to life.

  • Emphasise the brand's colour palette and the details of the collections
  • Each publication reinforces Metsola's visual identity

Channel-Specific Optimisation

We produce the videos ready in different formats, cut and optimised.

  • 9:16 for TikTok and Reels, 16:9 for YouTube

Published together with the client. Figures are as reported by the client.

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